Our Rise and Shine: The Vacation Breakfast Series finished up its last stops for 2024 in Orlando and Tampa last week!
Catch up on what you may have missed with these key takeaways from the presentations.
Florida Market Trends
Our experts unpacked travel and booking data for the Orlando and Clearwater markets in 2024, showcasing areas of potential for Florida vacation rental managers. We covered the drivers for overall market performance, booking window trends, length of stay, and trends for 2025.
We found that:
- 2024 occupancy increased compared to 2023 occupancy
- Most months saw a decrease in Average Daily Rate
- Above average occupancy resulted in revenue gains this year, despite lower ADR
For those looking to capitalize on market trends in 2025, focus on revenue management, homeowner acquisition, and guest experience. These will be key areas of growth in 2025.
Best Ways to Acquire Homeowners in Property Management
In this era of vacation rental management, homeowner acquisition is just as important as marketing to prospective guests.
We covered our favorite battle-worn, actionable tactics to build a better book of business for new homeowners.
Our presentation covered the entire journey of acquiring new homeowners, starting with valuing leads, driving lead exposure, and finally converting and closing leads. Each step in this process included six of the most effective avenues to achieve moving your lead further down the pipeline.
Best Ways to Increase and Manage Bookings in Property Management
Any vacation rental manager looking to grow and scale their business wants more bookings. We explain how rental insurance enhances your business offerings, incentivizing travelers to book with confidence and adding an ancillary revenue stream for your business.
Our team breaks down channel management and how to increase visibility to your properties across the most effective and important OTAs.
Best Ways to Maximize Profit in Property Management
Everyone wants to make more money. We show you the best ways how!
Don’t overcomplicate it. Here are a few high-impact, low effort ways we cover some easy ways to maximize profit:
- High-ticket items
- Upsells like travel insurance
- Upgrades/add-ons like early-check ins and late check-outs
- Website upgrades
- Automations
We also hit on the importance of accurate trust accounting, data and revenue management, as well as offer suggestions on our favorite tools to implement these.
AI and its Impact on Vacation Rentals
With some research experts suggesting that generative AI could automate up to 70% of all business activities, it’s more important than ever to understand artificial intelligence implications on the vacation rental industry.
Our findings:
- AI helps reduce spending, improve efficiencies, and increase data-driven decisions
- Emerging AI-powered products can aid in owner acquisition, rates, and bookings
- Managing guests with AI-powered support is gaining traction for its effectiveness
Want to be a part of the conversation?